The last few years have seen women entering a variety of business fields. Right from designing, marketing, and manufacturing, an increasing number of women are successfully leading business firms – and you could be next.
However, to see success in any new business, the most important thing is to choose the right business idea that fits your skills, experience, and expertise.
To celebrate International Women’s Day, we are sharing some of the most lucrative business ideas you can start from home.
READ: Inspiring Business Lessons from 5 Women Entrepreneurs
9 Best Business Ideas for Women Entrepreneurs
Web development is one of the most in-demand services today, especially among businesses as both their customers and competitors are now going online. Plus, it pays well with an average fee of $100 to $200 per hour.
Fortunately, it’s not too late to start your career as a web developer because you don’t need a degree to become one. You can learn about it and get certifications by completing short courses you can take online and face-to-face.
To become successful in this field, you need to have in-depth technical know-how about coding, programming languages, and the requirements of building websites. Also, it’s a must to keep your skills and knowledge up to date as technology is also evolving rapidly.
READ: 5 Best Web Development Languages to Learn in 2023
Do you have a knack for organising and analysing finances? Then, look no further than building your career in bookkeeping.
As a bookkeeper, your job mostly involves documenting the company’s income and expenses and maximising business accounting software to manage its finances and cash flow. Also, you are required to prepare and present financial statements.
Again, you don’t need a degree to become a bookkeeper. There are short courses and training you can complete only for a few hours and get a professional certificate.
Online or home-based food businesses are among the most profitable and popular ventures for women. The only thing you need is a passion and skills for baking and a home setup that can serve as your baking workstation.
The best part about the online baking business is that it is a very low-cost idea that you can start right in your kitchen. You can start selling through a business account on social media or create a branded website. However, you should be mindful of the regulations and licensing in your locale as well.
The exceptional planning and organisational skills of women are well-known. These qualities give women an excellent opportunity to join the event planning business.
There are multiple opportunities available in this field such as organising birthday parties, corporate events, social get-togethers, retirement parties, and so on.
To be successful in the role, you need to prioritise making contacts with other stakeholders in the event planning business, such as caterers, flower arrangers, decorators, photographers, and so on.
If you have a creative instinct and have always wanted to do something with design, interior design is a great area to start with.
The art of making indoor spaces beautiful and functional is also a profitable business idea for aspiring women entrepreneurs looking to set up a home-based business.
To ensure success in this field, you should get a certification. There are lots of online courses you can take and complete within six months to one year. Then, you can start building your online portfolio by designing your own space or doing it for free for your friends and relatives.
Affiliate marketing is another good home-based business idea as it allows you to build passive income easily.
Affiliate marketing doesn’t require you to invest your own money. All you need to do is share a product or service on your social media, website, and other channels through a unique link. Then, you earn commissions when someone clicks on that link and make a purchase. This creates an attractive incentive for affiliates to perform well and make money.
Here are quick tips on how to become an affiliate:
- Identify your niche
- Find the best affiliate programs that give great commissions
- Be consistent
- Prepare a clear affiliate method and strategy
If you’re more on the creative side, you’ll surely love and gain profit from graphic designing. It’s in demand because every company needs graphic designers for their marketing. And it’s easier to attain than you think.
You can start by learning the basic principles of graphic designing, and then take online courses. Learning the right tools to use is also a must if you want to keep up with the competition.
As a graphic designer, you may need to create various types of marketing and corporate materials, such as email designs, book layouts, brochures, digital illustrations, etc.
If you are passionate about writing, weaving words together to build an exciting narrative or storytelling, then content writing is a perfect business idea for you.
Becoming a freelance content writer not only allows you to fulfil your creative instincts but also pays well.
Today, content writing is an integral aspect of marketing as many businesses rely on well-put content to drive traffic and conversions. You can find writing projects on various freelancing platforms like Upwork and Fiverr.
You can provide various writing services in multiple forms, including content for website landing pages, ads, product descriptions, PR copies, social media content, and so on.
Search engine optimisation, or SEO, is another area where you can start a profitable online business without much hassle.
As an SEO expert, you will need to work towards improving the online presence and organic traffic for businesses and websites. To become successful in this field, you need to have a bit of tech know-how on how search engines work as well as how to use different SEO tools. Also, you need a laptop or desktop and a stable, fast internet connection.
But you don’t have to worry, because there are lots of SEO courses and tutorials out there. You can check out LinkedIn Learning and Udemy.
READ: 7 Best Online Places to Promote Your Small Business
A virtual assistant (VA) assists business owners and executives in managing various tasks required in day-to-day operations.
Starting a home-based virtual assistant business is a great idea as it allows you to offer multiple services to executives for an hourly or package rate without minimal investment.
All you need to get started is to develop expertise in various VA services such as freelance blog writing, appointment setting, social media management, making travel arrangements, and so on.
To be successful as a virtual assistant, you should possess impeccable planning and organisational skills to clearly understand and meet your client’s needs.
Have you been in the business landscape for many years now? It’s time to put your experience and expertise to use. Start your business consulting firm right from the comfort of your home.
But first, choose your niche. Are you an expert in marketing, management, sales, financial or human resources?
As a consultant, you’re responsible for helping your clients improve their business strategies by providing fresh and professional advice. To find clients, leverage online channels like building a professional website or invest in paid advertising.
Start your business today!
With a sea of available opportunities, starting a home-based business has never been easier. You can leverage digital solutions like having your own domain name, building a website via an intuitive website builder, and promoting your business by listing on business directories to kickstart your business and make it stand out from the rest.
Take inspiration from the above-listed profitable business ideas to make your dream a reality this International Women’s Day.